{"id":4718,"date":"2013-06-05T14:28:40","date_gmt":"2013-06-05T19:28:40","guid":{"rendered":"http:\/\/blogs.covchurch.org\/ywupdate\/?p=4718"},"modified":"2013-08-28T19:37:18","modified_gmt":"2013-08-29T00:37:18","slug":"eight-terms-to-understand-generation-iy","status":"publish","type":"post","link":"http:\/\/blogs.covchurch.org\/ywupdate\/2013\/06\/05\/eight-terms-to-understand-generation-iy\/","title":{"rendered":"Eight Terms to Understand Generation iY"},"content":{"rendered":"

Here is some interesting information on understanding Generation iY. Enjoy and Happy Reading!<\/p>\n

I know, I know. One minute you think you\u2019ve figure out this new generation of kids and the next, you feel you\u2019re on a learning curve again. I get to spend a lot of time with university students these days and I\u2019m amazed at one thing. The world they live in has produced a generational mindset\u2014a shared paradigm\u2014if you will.<\/p>\n

Need a crash course in understanding this generation? Just look at the world the adults have created for them and you begin to get it. Let me summarize it in eight short phrases. I bounced this little set of phrases off of students and they said: \u201cThat\u2019s me!\u201d If you are from Generation iY (born since 1990) or the Touch Screen Generation (the kids born after 2000) \u2026see what you think of this summary.<\/p>\n

<\/p>\n

1. Hear me out.<\/strong><\/p>\n

These young adults have had a say in how things go since they were five. They expect to express themselves, to upload, vote, blog or update and they believe they\u2019ll be heard.<\/p>\n

2. Keep it real.<\/strong><\/p>\n

The only thing worse than being un-cool is being unreal. They demand authenticity. Anything that smells \u201cplastic\u201d is a turn-off. They value genuine people and leaders.<\/p>\n

3. Let\u2019s have fun.<\/strong><\/p>\n

They believe work and fun can be combined; they don\u2019t want to separate the two. In fact, they may stop working midday to have fun and work again at midnight. It\u2019s a continuum.<\/p>\n

4. My way now.<\/strong><\/p>\n

They\u2019ve not heard the word \u201cno\u201d very often growing up. As a student or new employee, they expect to get their way and don\u2019t see why adults can\u2019t understand their perspective.<\/p>\n

5. Make it count.<\/strong><\/p>\n

They want to do things that matter. Meaning is as important as money at work. They don\u2019t think small. They like projects that are very important and almost impossible.<\/p>\n

6. Let me know.<\/strong><\/p>\n

They\u2019re used to constant feedback. They got trophies on teams just for showing up. They got lots of kudos from parents for years and today want it instantly from their leaders.<\/p>\n

7. Plug me in.<\/strong><\/p>\n

You already know this. They\u2019re a connected generation. They can\u2019t imagine a day without constant connection with friends. Technology is an appendage of their bodies.<\/p>\n

8. Just do it.<\/strong><\/p>\n

Words that describe their world are immediacy and convenience. They\u2019re not prone to waste a lot of time with committee red tape or protocol. Stuff should happen fast.<\/p>\n

Your thoughts?<\/h3>\n

 <\/p>\n

\n
\"Generation-iY_FINAL-coverE-e1362366294130\"<\/div>\n
<\/div>\n<\/div>\n

To learn more about generational mindsets, pick up your copy of \u201cGeneration iY: Our Last Chance to Save Their Future\u201d<\/a><\/h4>\n

Report This Post<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Here is some interesting information on understanding Generation iY. Enjoy and Happy Reading! I know, I know. One minute you think you\u2019ve figure out this new generation of kids and the next, you feel you\u2019re on a learning curve again. 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